PROJECT DESCRIPTION

Problem

Not a lot of people know about YWFT. They sell well designed typefaces by recognizes type foundries. These are sold individually or as a family at affordable prices. How can I get young designers to start using YWFT?

Insight

Whenever people think of affordable or free typefaces, they think of sites like dafont.com (which are not very well design typefaces.)

Solution

Show people that there are plenty of well-designed and affordable typefaces at YWFT that will allow them to say anything they need to communicate.